Got a 4N group? How to Promote it

Paul Sampson ignition4business 5 Member Since: 23rd Feb 2009 Telephone: 01256 814714 Location: Basingstoke Posts: 678	Posted: 5th Sep 2009 - 15:41 Quote
	Quote: 4N meets are taking over the UK Google Map and there hasn't been a better time to get up and get to a group. I totally understand that some group leaders and attendees haven't harnessed the power of the 4N forum so I thought I'd write a simple guide to promoting your group on the forum - remember though that offline is just as important. These are just basic, but vital, steps and of course feel free to add any comments. As soon as the group is confirmed place an overall topic in Promote Events Give as much information as possible especially time/ date and venue Don't forget to link to your group page If possible include speaker details Subscribe to your thread to be informed of any responses Pre-event: 2 weeks before - revist the thread Update details of how many places are left, (if any) Have the speakers changed? 1 week before - Same as above updating any information as possible but also add something info, thoughts, topic of conversation to get everyone excited about attending your event. The day before - Remind everyone that the event is tomorrow. Ask anyone that has to cancel to contact you (as there is now a waiting list to book!) Ask if there is anything specific that people would like to discuss/ announce or bring along Day of event - As soon as you get back to the office give a quick write up about the event. Share your experiences, things that went well and even things that went bad! Ask for feedback from visitors Encourage people to book now for the next event (remember the link to the group page) Remember - No-one likes over-hyping so don't use words like "THE BEST GROUP IN THE WORLD", "MISS THIS AND YOUR BUSINESS WILL DIE" etc As a group leader it is your responsibility to gain exposure for your group. These are just, what I think, are useful tips to help promote your event and make it a success. Discuss. Lee, thank you. good advice. I'll start to plan the speaker roster for Woking right now! Paul Sampson Unlimited Thinking
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Matthew Allshorn Utility Warehouse 0 Member Since: 10th Mar 2009 Telephone: 020 8242 6453 Location: Upminister Posts: 15 My Links: Discover the Saving Blog	Posted: 11th Oct 2009 - 13:09 Quote
	<meta content="text/html; charset=utf-8" http-equiv="Content-Type" /> <meta content="Word.Document" name="ProgId" /> <meta content="Microsoft Word 11" name="Generator" /> <meta content="Microsoft Word 11" name="Originator" /> <!--[if gte mso 9]><xml> Normal 0 false false false MicrosoftInternetExplorer4 </xml><![endif]--><!--[if gte mso 9]><xml> </xml><![endif]--> <style type="text/css"> <!-- /* Style Definitions / p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-parent:""; margin:0cm; margin-bottom:.0001pt; font-size:12.0pt;"Times New Roman"; mso-fareast-"Times New Roman";} p { margin-right:0cm; margin-left:0cm; font-size:12.0pt;"Times New Roman"; mso-fareast-"Times New Roman";} @page Section1 {size:612.0pt 792.0pt; margin:72.0pt 90.0pt 72.0pt 90.0pt;} div.Section1 {page:Section1;} --> </style> <!--[if gte mso 10]> <style> / Style Definitions / table.MsoNormalTable {mso-style-name:"Table Normal"; mso-style-parent:""; font-size:10.0pt;"Times New Roman";} </style> <![endif]--> Thanks Lee for this, just taken on the Tower Bridge event as Group Leader, so some great tips in your writing as ever. Would like to wish you ever success with the Kings Cross group.*
	Matthew Allshorn Authorised Distributor for The Utility Warehouse Discount Club - www.discovertheavings.co.uk
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Richard Cox TST Car Services 0 Member Since: 2nd Sep 2009 Telephone: 020 7409 3033 Location: London Posts: 417 My Links: TST Cars 4N Twitter Page TST Car Services	Posted: 4th Nov 2009 - 22:26 Quote
	Nice!!! Here's Gloucester Road, SW7 http://twitter.com/4NetwkgGlosRd
	TST Car Services We Are Passionate About Your Journey Book a London Chauffeur Service Car For Your Special Occasion Today Don't Gamble With Your Business, Come To The Gloucester Road Casino 4N Breakfast
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Ian Crocker Absolute Learning 15 Member Since: 20th Jan 2009 Telephone: 07866 562 957 Location: Guildford Posts: 516	Posted: 23rd Dec 2009 - 21:23 Quote
	See if the venue will be happy to host an early evening networking event about three weeks before the formal launch of a Group. The new 4N Kingston Group has just done this for their launch on 12th January and it really has generated interest. People can locate the venue, meet the team, meet other passporters and ask any questions that they might have. Come the launch, and the first few meetings, there will be familiar faces in the room. Also good to see how the venue staff respond to new customers. No problems with the Kingston venue staff - they were great.
	Helping companies of all sizes to achieve more by developing their people through training programmes, small group workshops, and one-to-one coaching. Specialising in helping newly appointed team leaders and first line managers to swim when they've been thrown in the deep end. Sound familiar? Supporting people facing or dealing with redundancy by restoring their pride, identifying their passions and giving them purpose for the future. Enabling companies to take stock of their current situation and make plans for the future by using The Business Framework 01483 303 593 07866 562 957 ian.crocker@absolutelearning.co.uk www.absolutelearning.co.uk
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Mike White Win New Customers 7 Member Since: 18th Mar 2009 Telephone: 07545 523 192 Location: Leatherhead Posts: 94	Posted: 7th Jan 2010 - 18:45 Quote
	All good stuff. I also found the pre-launch visit to the Kingston venue useful and am looking forward to the launch. Dare I say it,but using linked-in is also a good way of complimenting the 4N pre-promotion on-line.
	Mike Mike White
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Mark Rouvray Activ Web Design 5 Member Since: 22nd Jan 2009 Telephone: 020 8123 0987 Location: Kingston Posts: 81 My Links: My Portfolio Blog Twitter Activ SEO	Posted: 8th Jan 2010 - 17:48 Quote
	Thanks Lee. This is a very timely post as I'm leading the first Kingston group next week. We are lucky that we have a great host at Harts Boatyard, who ran a pre-lauch evening event at the venue just before christmas. We had around 50 people during the evening who enjoyed some free nocturnal networking - I think the free champagne helped. I'm looking forward to Tuesday's launch and another chance to see Brad in action. Mark

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Sarah Hamilton Homeopathic-Health 1 Member Since: 4th Nov 2009 Telephone: 01892 835883 Location: Paddock Wood Posts: 52 My Links: The HMA Integrated Health Information Health screening	Posted: 18th Feb 2010 - 14:21 Quote
	Helpful info here thanks...
	Sarah Hamilton MA BAhons RN LCHom Cert ed MHMA Homeopathic-Health TN12 6JD 01892 835883 Paddock Wood Tonbridge Kent UK *Group Leader Tunbridge Wells*
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Chris Lodge Chameleon Business & Project Management Services 5 Member Since: 4th Oct 2009 Telephone: 07850 255312 Location: Crowborough Posts: 147 My Links: Apex Law LLP @CarAccidentAid @chrislodgetweet Gray Hooper Holt LLP	Posted: 22nd Feb 2010 - 07:46 Quote
	I agree with Mike about LinkedIn and in Kent we are using Twitter to good advantage. We have an informal Twitter group going and if you're on Twitter, it's worthwhile using the hastags #4Networking or #4N wherever possible.
	Chris Lodge Group Leader 4N Tunbridge Wells Business Development Manager Apex Law LLP and Gray Hooper Holt LLP for specialist Road Traffic Accident advice Follow me on Twitter @CarAccidentAid
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Gary Chester North Star Signs 4 Member Since: 12th Jan 2010 Telephone: 01226 713101 Location: Barnsley Posts: 76 My Links: North Star Signs 4N Rotherham	Posted: 26th Mar 2010 - 12:08 Quote
	Quote: Loving you Lee. All 4nd up.. STOP PRESS!!!!!!!!! STOP PRESS!!!!!! STOP PRESS!!!!!!! STOP PRESS!!!!!!!!! ROTHERHAM RECORD BREAKERS!!!!!!!!! WOW fired up is not the word!!!!!!!!!!! What an amazing event, a big welcome to the 19 new members signed up this moring!!!! yes you heard it NINETEEN!!!!!! And a big thank you to all existing members who made this launch an amazing success. If you want to feel the energy for yourself book onto the next Rotherham event!!!! Onwards and upwards!! Gary Chester North Star Signs www.northstarsigns.co.uk Group Leader @ Rotherham record breakers!!!!!
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Charlotte Greenman Accredited Marketing - Telemarketing Services 12 Member Since: 26th Feb 2008 Telephone: 01989 762243 Location: Ross-on-Wye Posts: 78 My Links: Our website LinkedIn	Posted: 22nd Apr 2010 - 13:26 Quote
	Great advice, thanks. As Marketing Assitant for the 4N Monmouth group, I'll pass this on to the team :)
	Charlotte Greenman Managing Director We provide Professional Telemarketing/Telesales Services for your business including Training, Consultancy, Appointment Making, Lead Generation, Mailshot follow ups, Database Cleansing, Keep in Touch campaigns, Cold Calling and Data Purchase (Business and Consumer). If you'd like to carry out a telemarketing campaign in-house, please contact me to find out about our telemarketing training which can be on-site if required. Accredited Marketing Ltd, 25 Watling Street, Ross-on-Wye, Herefordshire, HR9 5UF www.accreditedmarketing.com Tel: +44 (0) 1989 762243 Mobile: +44 (0) 7977 593288 Registered in England No: 5576833 Registered address as above VAT Registered No: GB 910 2962 47
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Nigel Collins Auditel 2 Member Since: 3rd Jun 2009 Telephone: 01298 74555 Location: Buxton Posts: 57 My Links: My Auditel webpage My Band	Posted: 1st Jul 2010 - 16:25 Quote
	Thanks Lee, looking for ideas to promote the new and lively Buxton group, in the heart of the Peak District; came across your thread. (P.S. Glad to see you no longer have a girder on your head!)
	Nigel Collins Tel: 01298 74555 / M: 07788 544931 www.auditel.co.uk/nigelcollins Taking Cost Management to a New Level
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MIke Lifenzyme Lifenzyme Virtual Assistant Services 0 Member Since: 22nd Jul 2010 Telephone: 0 800 098 843... Location: Bangalore Posts: 20	Posted: 22nd Jul 2010 - 12:10 Quote
	Lifenzyme is a leading Virtual Assistant and Knowledge Process Outsourcing (KPO) service provider with in India at Bangalore. The Lifenzyme team is comprised of experienced professionals, proficient in English and modern technologies. Lifenzyme is able to combine business acumen with technical savvy to offer the best price to quality ratio of service available globally. Lifenzyme acts as a seamless extension of your company and its outsourcing needs. We have served more than 340 customers in over 6 countries. Read what our customers have to say about us. Lifenzyme is also the pioneer in bringing the idea of service with a personal touch and feel along with access to a pool of expertise' into the market that makes virtual assistance dependable and so scalable in today's world of competition. Lifenzyme is distinguished for: Personalized service with a personal touch and feel Fast turnaround of your project Cost savings and revenue increase Significant improvement in the quality and productivity of your business Greater accountability and commitment Our Team Lifenzyme team is a melting pot of talent and experience, drawn from a variety of fields. It's an integrated team set up on the floor of Lifenzyme. The integrated team constitutes of your primary contact; Personal assistant, Research Analysts, IT wing, Software developers, backend support, Web and graphic designers. The well knit and integrated structure and coordination of the teams make it easy to perform any tasks. Our Services Lifenzyme can help you offload your personal and business works so that you get more time to pursue the most important things to expand and optimize your business, More on the kind of works we do for you can be found here; http://www.lifenzyme .com/service.html Pricing Plans We create new life style with new working hours, let you live out the true 4 hour work week after you begin to work with us! @ www.lifenzyme.com You can hire your Top-notch executive skilled Virtual assistant for a buck a day! Check out our pricing plans here: http://www.lifenzyme .com/plan.html support@lifenzyme.com Specialties: Our Services Lifenzyme can help you offload your personal and business works so that you get more time to pursue the most important things to expand and optimize your business, More on the kind of works we do for you can be found here; http://www.lifenzyme.com/service.html Cheers, Mike www.lifenzyme.com
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Nigel Cook Connected Marketing Limited 20 Member Since: 8th Jul 2008 Telephone: 01799 551117 ... Location: Saffron Walde... Posts: 1706 My Links: Connected Marketing branded4U it'seeze websites LinkedIn	Posted: 23rd Jul 2010 - 13:14 Quote
	Quote: Lifenzyme is a leading Virtual Assistant and Knowledge Process Outsourcing (KPO) service provider with in India at Bangalore. The Lifenzyme team is comprised of experienced professionals, proficient in English and modern technologies. Lifenzyme is able to combine business acumen with technical savvy to offer the best price to quality ratio of service available globally. Lifenzyme acts as a seamless extension of your company and its outsourcing needs. We have served more than 340 customers in over 6 countries. Read what our customers have to say about us. Lifenzyme is also the pioneer in bringing the idea of service with a personal touch and feel along with access to a pool of expertise' into the market that makes virtual assistance dependable and so scalable in today's world of competition. Lifenzyme is distinguished for: Personalized service with a personal touch and feel Fast turnaround of your project Cost savings and revenue increase Significant improvement in the quality and productivity of your business Greater accountability and commitment Our Team Lifenzyme team is a melting pot of talent and experience, drawn from a variety of fields. It's an integrated team set up on the floor of Lifenzyme. The integrated team constitutes of your primary contact; Personal assistant, Research Analysts, IT wing, Software developers, backend support, Web and graphic designers. The well knit and integrated structure and coordination of the teams make it easy to perform any tasks. Our Services Lifenzyme can help you offload your personal and business works so that you get more time to pursue the most important things to expand and optimize your business, More on the kind of works we do for you can be found here; http://www.lifenzyme .com/service.html Pricing Plans We create new life style with new working hours, let you live out the true 4 hour work week after you begin to work with us! @ www.lifenzyme.com You can hire your Top-notch executive skilled Virtual assistant for a buck a day! Check out our pricing plans here: http://www.lifenzyme .com/plan.html support@lifenzyme.com Specialties: Our Services Lifenzyme can help you offload your personal and business works so that you get more time to pursue the most important things to expand and optimize your business, More on the kind of works we do for you can be found here; http://www.lifenzyme.com/service.html Cheers, Mike www.lifenzyme.com Surely this isn't right in this Forum . Where's the moderator when you need one?
	4Networking Area Leader: Bishop’s Stortford, Harlow, Saffron Walden and Ware
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Martin Christie Logo Design London 0 Member Since: 20th Aug 2010 Telephone: 02082864707 Location: London Posts: 2	Posted: 20th Aug 2010 - 02:08 Quote
	spot on, well done! ---------------------------------- London photographers Corporate Photographers Portrait Photographers
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Ben Wheeler Beach Software 10 Member Since: 19th Dec 2008 Telephone: 01792 205823 Location: Swansea Posts: 117 My Links: Beach Software Twitter Linked In Blog	Posted: 20th Oct 2010 - 20:47 Quote
	Quote: Great post Lee, as you imply it's all about creating a buzz. That's what successful brands do, and each 4N group is a brand in its own right. I'd add... 1. When listing the 4SS on the meeting page don't just put our "4Sight Speaker will be Firstname Lastname". Say what the topic is as well and a brief benefit statement. I see too many listings where it just states the person's name. I've got 20+ groups I can go to in my region. I make decisions partly based on who the speaker is. 2. Use the power of email marketing Don't spam. One message every two weeks is adequate. Unlike the forum repeat reminders are not a good move. If you must use Outlook as opposed to an email service provider don't put all the recipients in the "To" box, that's a privacy breach. Put them in "bcc" box. MailChimp do a free package where there are <100 subscribers. Try using that instead of Outlook. Not only will it look more professional, but you can personalise the email and the unbsubscribe process is fully automated. Keep it succinct and create a buzz. How many are booked in? How many visitors? 4SS speaker and topic? Include some benefit statements. As you say above avoid phrases like "best group in the South West" or "great sausages". Make it easy to book with prominent 'click here' links. If known, promote following weeks' 4Sight speakers as well. Include an unsubscribe link. Co-ordinate with other team members and make one person responible for email marketing. For some groups I get an email one day from the GL and another one from the Mktg Asst the next day. That makes you look disorganised. MailChimp is now free for 1000 subscribers and 6000 sends a month, we use it here in South West Wales for a weekly emial for the rest of the month.
	Ben Wheeler Beach Software Web Design Swansea \| Bespoke Website Design \| Freelance Web Developer Tel: 01792 205823 Mob: 07530 051028 Chat to me about your business' presence on the internet, it won't cost anything. Group Leader at 4N Swansea
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