Let me tell you a story...
Monday morning. Due to meet a potential supplier at 10.30 in a local hotel. Possibility of me getting them to do some leaflet delivery and/or telesales for some of my clients.
10.45, no show. Called her office, explained, and was told she was not in the office, and it would be best to email her. 'Does she not have a mobile?'. 'It's best to email'.
So I did. 2 hours later I got a grovelling response to say so so sorry, had it in my diary for next Monday, I'll call you later...
Still no phone call.
My points:
1. I will never do business with her
2. Not because she messed her diary up - sometimes that sort of thing happens
3. Because of how her staff treated my call. I would have expected them to own the problem, be genuinely shocked she wasn't there, get hold of her (even if THEY emailed her on my behalf). They assumed I could email her, which just so happened I could as took my laptop, but often I wouldn't be able to.
4. I assume she had given instruction that email is the best way to contact her - what about emergencies...it took 2 hours for a response to come back....
5. She said she'd call and 2 days later she hasn't...and she thinks I would trust her to do telesales for my clients???
I hope this provides food for thought in what your potential customers might be thinking...do what you say you're going to do, let them know if you can't and pick up the bloomin phone instead of hiding behind email!!!
Sarah Howells
sarah@thepassionatepa.co.uk
www.thepassionatepa.co.uk
01202 802863 / 07835 749835
The Passionate PA...making things happen. Getting your 'to-do' list done.