Articles

Online 4SightAll articles here are verified ‘Insights not sales pitches’, just like all great 4Sights at our meetings.

If you’re a current 4N Passport member, you can submit an article. If it’s published, we’ll then promote it to ALL members by email. Read more

F. A. B.

F. A. B.
Why do some sales people often fail to sell a great product?
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12th Sep 2016
Tony Pizii
Prudent Health

READY? STEADY? GO!

READY? STEADY? GO!
Three things you need to do to start making the right impact for the right reasons for you and for your business.
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31st Aug 2016
Sheena Whyatt
KAPOW! Your Personal Brandin...

NEUROMARKETING - HOW TO GET PEOPLE TO BUY

NEUROMARKETING - HOW TO GET PEOPLE TO BUY
Bought something as a result of seeing an ad or marketing message? Was it as a result of subconscious influence?
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26th Aug 2016
Naomi Johnson
Purrfectly Social

THE AFTERNOON I BECAME A WARRIOR

THE AFTERNOON I BECAME A WARRIOR
Once, I was just an average over-worked and over-stressed self-employed person and then suddenly that all changed.
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25th Aug 2016
Martin Warrillow
Askthewarrior.com

HOW MUCH DO YOU VALUE YOUR REPUTATION?

HOW MUCH DO YOU VALUE YOUR REPUTATION?
Documents you are sending out may contain errors that might damage your hard-earned reputation.
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25th Aug 2016
Peter Clarke
PPG Proofreading

SIX OLYMPIC LESSONS FOR BUSINESS

SIX OLYMPIC LESSONS FOR BUSINESS
The Olympics can teach us more than the need to practise a lot and aim to win. Here are six great lessons.
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19th Aug 2016
Sarah Brown
inspire2aspire

ARE YOUR BUSINESS INTERESTS PROTECTED?

ARE YOUR BUSINESS INTERESTS PROTECTED?
A loyal customer base can be destroyed by an ex-staff member. Here's how you can prevent this happening.
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10th Aug 2016
Laura Pearce
JFH Law

THE MAGIC OF THE 3 Fs

THE MAGIC OF THE 3 Fs
A simple and proven method to counter "Your competitor has a cheaper price", without confrontation, and gaining customer agreement.
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2nd Aug 2016
Tony Pizii
Prudent Health

HYBRIDS - JUST A TAX DODGE?

HYBRIDS - JUST A TAX DODGE?
Zero emission electric vehicle with a petrol/diesel engine for longer journeys - the perfect combination?
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28th Jul 2016
Matt Spivey
Neva Consultants Vehicle Lea...

KNOW, LIKE AND TRUST

KNOW, LIKE AND TRUST
Food for thought about Know, Like and most importantly TRUST. You need to give networking time for relationships to develop.
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27th Jul 2016
Gary Dwyer
AshtonBiz.uk

24 REASONS TO VISIT THE BUSINESS NETWORKING SHOW

24 REASONS TO VISIT THE BUSINESS NETWORK...
If you're not sure about TBNS, here are 24 ways you might help your business by attending.
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25th Jul 2016
Sarah Brown
inspire2aspire

THE POWER OF COLLABORATION IN 4N

THE POWER OF COLLABORATION IN 4N
Finding valuable collaborations is as powerful as finding new clients.
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12th Jul 2016
Sian Rowsell
Sian Rowsell Coaching and Tr...
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