Articles

Online 4SightAll articles here are verified ‘Insights not sales pitches’, just like all great 4Sights at our meetings.

If you’re a current 4N Passport member, you can submit an article. If it’s published, we’ll then promote it to ALL members by email. Read more

OLD SCHOOL MARKETING...WITH A TWIST!

OLD SCHOOL MARKETING...WITH A TWIST!
How do you get your marketing message to stand out in a busy world? How can you personalise your approach to customers and prospects?
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4th Jul 2017
Michelle Dalley
Creating Media

THE FAILURE-FREE MINDSET

THE FAILURE-FREE MINDSET
Simple mindset tweaks to help you remove fear of failure from sales calls, presentations and other business activities.
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24th May 2017
Will Baldry
Courageous

4 FOUNDATIONS OF A SUCCESSFUL WEBSITE

4 FOUNDATIONS OF A SUCCESSFUL WEBSITE
So, your website isn't achieving what you want it to achieve. These 4 foundations will set you on your way to a much more effective site.
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7th Sep 2017
Justin Widdop
Choose Purple Ltd

TIPS TO CREATE AN ALL-STAR LINKEDIN PROFILE

TIPS TO CREATE AN ALL-STAR LINKEDIN PROF...
I'm using LinkedIn as one of my social media platforms of choice in 2017. Below are 10 (+10) things I either knew or learned whilst preparing it...
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16th Dec 2016
Giles Etherington
Brand Satellite

I FEEL GOOD! ABOUT SELLING (PART 2)

I FEEL GOOD! ABOUT SELLING (PART 2)
How do you feel about selling? In the second part of this article I share some more simple and effective ways to help.
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21st Dec 2016
Martyn Sloman
Gold Dust Training

WHO IS TO BLAME?

WHO IS TO BLAME?
I have 2 beautiful daughters and stories of their escapades highlight life lessons for my clients. Allow me to demonstrate...
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4th Jun 2016
Jo Howarth
The Happiness Club

WHY BEING SELF-OBSESSED IS IMPORTANT

WHY BEING SELF-OBSESSED IS IMPORTANT
No-one else is videoing me or blogging and sharing my story. So that's why I'm doing it!
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10th Jun 2016
' Todd '
Spaghetti Agency

3 PRODUCTIVITY HACKS FOR ANY SMARTPHONE

3 PRODUCTIVITY HACKS FOR ANY SMARTPHONE
Implement these 3 simple hacks to dramatically improve your productivity.
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23rd Jun 2017
Richard Eaton
Appware Ltd

HYBRIDS - JUST A TAX DODGE?

HYBRIDS - JUST A TAX DODGE?
Zero emission electric vehicle with a petrol/diesel engine for longer journeys - the perfect combination?
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28th Jul 2016
Matt Spivey
Neva Consultants Vehicle Lea...

F. A. B.

F. A. B.
Why do some sales people often fail to sell a great product?
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12th Sep 2016
Tony Pizii
Prudent Health

OPTIMISE YOUR WEBSITE IMAGES

OPTIMISE YOUR WEBSITE IMAGES
Contemporary web design emphasises lots of bold, dynamic visuals with minimal text.
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6th Jun 2016
Lee Rickler
Point and Stare

WHY CHOOSE LEASING FOR A CAR OR VAN?

WHY CHOOSE LEASING FOR A CAR OR VAN?
Cars and vans are depreciating assets as soon as you start driving them. So the best thing to do is to lease them not buy them.
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8th Mar 2016
Mike Knowles
Yorkshire Vehicle Finance Ltd
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