I offer practical public relations for small businesses, sole traders, individuals and organisations including charities and not for profits. I work mainly in story-telling in the media, on and offline, local, regional, specialist and national and sometimes international. This means I make people and brands more visible and when you are more visible and more active, you get more business. This is not a short-term fix, it's a slow burn investment over time which generates opportunities which you have to take. It is not sales. Sales is a different skill and you need a sales process in place to make the most of media and social media opportunities. I can offer advice on that however that's not my core skill. I offer training and workshops for those who wish to DIY or who wish to become more educated before committing to media relations inhouse or through outsourcing. I will work with people in words, pictures, animation and video. It's going to be more and more important to vary where and how you tell your stories.
Fiona Scott is a journalist, media consultant, videographer and tv producer/director. She has worked in the media for almost 30 years including working for ITV, BBC & Comic Relief. She is based in Wiltshire where she lives with her family but works all over the UK and occasionally in Europe.
Some of the programmes she’s managed include multiple regional award-winning current affairs series West Eye View, political show The West This Week, antiques and collectibles shows The Bargain Hunters and Beat The Dealer. On the national stage, she’s worked on The One Show and Flog It! - she's still directing on this programme today. She’s also been a guest producer for ITV Wales and won the award for the Best Regional Television Feature in the British Asian Media Awards 2013.
After setting up her media consultancy in 2009, she’s offered media advice to many including Wiltshire & Dorset Fire Rescue Service, Kream London, Systemagic, John Williams Heating Services, Medikas, Sinclair Pharma, Galderma, Haines Watts Swindon and Brad Burton, founder of 4Networking and 4Networking, the organisation and its MD Jason Dutton.
Today as her business is growing she works with associate writers and media professionals offering a range of different ways to tell stories and share news, which can be tailored to budget and need. All of her associates act under her guidance and direction.
Ad hoc PR services.
Retained PR services.
PR strategy and guidance.
Organic social media services.
Later in 2017 or early 2018, Fiona will be offering her first downloadable PR course for people who wish to do-it-themselves.
I like people and finding out about people as I'm horribly nosey - which makes sense as a journalist. I genuinely find people interesting and I'm quite a social person. I love reading which is my wind down activity and I read novels avidly. I'm less into factual books though I've read some good business books and I tend to prefer autobiographies. I really like tv and film and often go to the cinema and am always happy to review what I've seen. I've got a bit of a passion for antiques and collectibles as I do love social history (I've got a degree in English Literature & History). The rest of my time is taken up by the most important people in my life - my husband and our four children, aged between 25 and 11.